Are Your Social Media Influencers Banned?

Are Your Social Media Influencers Banned?

The days of traditional public relations are long gone. Public Relations has evolved from radio, television, and newspapers to now include social media influencers and bloggers. Many businesses are now choosing to take advantage of this reach because social media...
How is Social Media impacting Purchasing Decisions

How is Social Media impacting Purchasing Decisions

Long are the days of having to blindly try new things. Now with social media, consumers can see everything about your business instantly, from the products and services you provide, to how others felt about their experience with your business. Social Media influences...
Influencer Marketing: The Tools of the Trade

Influencer Marketing: The Tools of the Trade

There’s a saying thrown around that high school never really ends. Whether we’re searching for prom dates or chasing a sales goal, there’s always a desirable crowd of trendsetters and tastemakers that impacts our choices. (I’m referring to the...