How to Create an Instagram Geolocation for Your Restaurant - Embark Marketing
Restaurant Marketing, Food and Beverage Marketing, Social Media Marketing, Social Media Marketing for Restaurants, Web Design, Web Development,
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Person with phone in hand displaying the Instagram app next to a cup of coffee.

How to Create an Instagram Geolocation for Your Restaurant

In today’s digital age, social media platforms like Instagram have become powerful tools for businesses to promote their products and connect with their target audience. However, one challenge that many restaurants and other small business owners may run into is adding their location to their Instagram posts. This is especially important for businesses that rely on foot traffic. In this blog post, we will guide you on how to create an Instagram geolocation for your restaurant using the Meta Business Center on your desktop.

Prefer a video explanation? Click here to watch a tutorial.

Step 1: Visit Your Facebook Page

The first step is to navigate to the Facebook page that is connected to your business’s Instagram to associate with your restaurant’s geolocation. Once you’re on the page, ensure that you are logged into the business account associated with your brand.

Step 2: Edit Your Address

Click on the “About” button on your Facebook page. Here, you will find your address. Look for the three little dots and click on “Edit Address.”

Upon reaching the edit page, you might notice that the geolocation marker is often misplaced, causing it to register inaccurately for your business. This is where you need to focus your attention to rectify the issue.

Step 3: Accurately Locate Your Restaurant

To ensure your geolocation appears correctly on Instagram, you’ll need to be extremely meticulous while adjusting the marker. Open another tab and search for your address on Google Maps. Zoom in on the map to identify the precise location of your restaurant. You want the marker on Facebook to match the exact spot on Google Maps.

Take note of any neighborhood or specific locality where your restaurant is situated. It’s essential to include this information when saving the geolocation on Facebook.

Step 4: Save and Await Approval

After accurately aligning the geolocation marker and entering the necessary location details, you can click “Save.” Keep in mind that the updated information will go through an approval process with Meta (the parent company of Instagram and Facebook).

Typically, the approval process takes around 48 hours. During this period, Meta will review your submission and ensure that the location details are accurate. Once approved, you can proceed to the next step.

Step 5: Enjoy Your Updated Instagram Geolocation

Once your geolocation has been approved, open the Instagram app on your mobile device. When creating a new post and selecting the location, you will now find your restaurant’s precise location in the search results. This seamless integration between Instagram and Facebook ensures that your posts will now reflect the correct geolocation. By successfully adding your restaurant’s geolocation on Instagram, you enhance your online visibility, attract local customers, and establish your brand’s authority.

We understand that maneuvering through the technicalities of geolocation can be challenging. However, we hope that this guide will assist you in creating a successful geolocation for your restaurant on Instagram. Do you need assistance in navigating the digital landscape for your food and beverage business? Contact us today for a FREE consultation about your restaurant or bar.

Watch a visual representation of how to fix an Instagram Geolocation.