Brew’s Lee Tea Grand Opening Case Study

Brew’s Lee Tea Grand Opening Case Study

About Brew’s Lee Tea Brew’s Lee Tea is a unique tea shop that offers bubble tea, hot tea, and coffee. Owners Frances and Billy Lee are both UIW alumnus who met during their college years. Frances is originally from the Philippines while Billy is from Taiwan....
How is Social Media impacting Purchasing Decisions

How is Social Media impacting Purchasing Decisions

Long are the days of having to blindly try new things. Now with social media, consumers can see everything about your business instantly, from the products and services you provide, to how others felt about their experience with your business. Social Media influences...
Interning with Embark Marketing

Interning with Embark Marketing

In June of 2009 I graduated from John Marshall High School. After walking the stage I vowed I would go far from San Antonio. You see San Antonio, at the time, had been a place to live, but it was not my home. I did not know where home was, but I was on a mission to...