‘Going Live’

Traditionally, 'going live' meant a clunkier version of being surrounded by cameras and meeting people on air. Currently, the term 'going live' is for everyone – thanks to social media giants Facebook, Instagram, and Snapchat . With a press of a button anyone with a...

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What Are Instagram Stories

Let's face it folks we are visionary – meaning we experience the world first with our eyes. And unless you've been living under a rock for the past decade, you will have noticed that social media has increasingly used visuals to peak and maintain our intrigue. Today,...

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How to understand Social Media Algorithms

Remember the good old days where you would go online and see everything, everyone posted. You would see every post from that Facebook page you liked and every tweet from your favorite twitter account. Fast forward to now you will notice you don't see everything...

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Texas Sized Blended Burger Bash Case Study

About The Texas Sized Blended Burger Bash The first Texas Sized Blended Burger Bash was hosted by Embark Marketing and The Box Street Social. The event took place at Alamo Beer Co., on Sunday, July 23rd from 12pm to 4pm. This was an event unlike any other, with chefs...

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151 Saloon Six Month Case Study

About 151 Saloon 151 Saloon is location with many attributes. It's a dance hall and bar; so your free drink and dance throughout the night. In addition, they also host a variety of events, such as Latin Night, Poker, Cornhole and Beer Pong Tournaments and Live Music....

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How Online Reviews Make and Break Businesses

Last weekend I did the unthinkable – I wrote a negative review. While I was visiting Austin, Texas, I stayed in one of those quirky vintage trailers that fashionistas drool over on Pinterest. I was thrilled by the vibrant photographs of the place, which easily...

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Let’s Taco ‘Bout Bubble Waffle Bar

Recently opened on San Antonio's Northside, Bubble Waffle Bar, offers a unique twist on the Hong Kong Bubble Waffle, GAI DAN JAI. We sat down with owner and entrepreneur, J.R. Gallegos, to learn more about his novelty menu. J.R. Gallegos opened Bubble Waffle Bar...

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